I am trying to recall a short story I read in an anthology about 10 years ago. It was written from the point of view of an "ordinary man", chosen especially to be as unremarkable as possible to appeal to TV audiences. It is set in a near future, in which the TV networks run vicious gameshows with deadly outcomes. On one show, for example, he was put in a plane by himself, flying at high altitude, and had to land it without any training. If he succeeded he won a cash prize, if he failed... well, he died. Another task which sticks particularly in my mind, was that he was brought to Spain to participate in a corrida de toros (with no training again, naturally). It seems that the public had tired of seeing well-trained athletes/experts performing flawlessly, and preferred watching ordinary people bumbling around, and often dying messy deaths.
Rather like "The Hunger Games" the audience could pay money to participate by supplying food, medicine, etc, or just shouting a warning at opportune moments. Every moment of the task was covered in multiple angles by camera-drones.
Having survived several tasks like this, he participated a show in which he had to survive a week on the run from some Mafia-style gangsters, but I don't remember what the outcome was.